Message Testing for Tobacco Communication Activities (MTTCA)

Forms and Documents

Document Name	Status
Digital Media Testing and Copy Testing for Terrie Hall Rough Cuts Form and Instruction	New
National Tobacco Education Campaign: Rough Cut Testing of TV, Print, and Radio Ads Form	New
0920-11IN_SS_Part B_12-30-2011.docx Supporting Statement B	2012-01-03
Attachment 4 Illustrative example of screener and questionnaire.pdf Supplementary Document	2012-01-03
Att 2b. Summary of Public Comments.doc Supplementary Document	2011-09-28
Att 2a. Federal Register Notice.pdf Supplementary Document	2011-09-28
Attachment 3 Overview of Data Collection Methods_12.29.11.docx Supplementary Document	2012-01-03
Att 1c. Public Health Service Act.doc Supplementary Document	2011-09-28
Att 1b. Public Law 111-31 FSPTCA.pdf Supplementary Document	2011-09-28
Att 1a. Public Law-111-148 ACA.pdf Supplementary Document	2011-09-28
0920-11IN_SS_Part A_12-30-2011.docx Supporting Statement A	2012-01-03

IC Document Collections

IC ID	Document Title	Status
209421	Digital Media Testing and Copy Testing for Terrie Hall Rough Cuts Form and Instruction	New
207620	Perceptions of Health Risk from Smokeless Tobacco Products and Nicotine Replacement Therapy among Pregnant Women and Women Planning a Pregnancy Other-Screener for Pregnant Women	New
204969	National Tobacco Education Campaign: Rough Cut Testing of TV, Print, and Radio Ads Form	New
201319	National Tobacco Prevention and Control Public Education Campaign: Rough Cut Testing of Print and Radio Ads Instruction	New
200757	National Tobacco Prevention and Control Public Education Campaign: Rough Cut Testing of TV Ads Instruction	New

ICR Details

OMB Control No: 0920-0910	ICR Reference No: 201109-0920-009
Status: Historical Active	Previous ICR Reference No:
Agency/Subagency: HHS/CDC	Agency Tracking No:
Title: Message Testing for Tobacco Communication Activities (MTTCA)
Type of Information Collection: New collection (Request for a new OMB Control Number)	Common Form ICR:  No
Type of Review Request: Regular
OIRA Conclusion Action: Approved with change	Conclusion Date: 01/04/2012
	Date Received in OIRA: 09/29/2011
Terms of Clearance: CDC/OSH will submit a separate Information Collection Request to OMB that outlines the information collections needed to evaluate the ACA-funded tobacco communication campaign. The pre- and post-campaign surveys for campaign evaluation are related to developmental work to be conducted under the MTTCA generic clearance, however, these surveys will be conducted under a separate OMB control number.

	Inventory as of this Action	Requested	Previously Approved
Expiration Date	01/31/2015	36 Months From Approved
Responses	44,922	0	0
Time Burden (Hours)	17,325	0	0
Cost Burden (Dollars)	0	0	0

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Abstract: The Center's for Disease Control and Prevention's Office on Smoking and Health (OSH) requests OMB approval of a new generic clearance to support a variety of information collections related to message testing for tobacco communication activities.

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Authorizing Statute(s): None

Citations for New Statutory Requirements: None

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Associated Rulemaking Information
RIN:	Stage of Rulemaking:	Federal Register Citation:	Date:
	Not associated with rulemaking

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Federal Register Notices & Comments
60-day Notice:	Federal Register Citation:	Citation Date:
	76 FR 40914	07/12/2011
30-day Notice:	Federal Register Citation:	Citation Date:
	76 FR 60499	09/29/2011
Did the Agency receive public comments on this ICR? Yes

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Number of Information Collection (IC) in this ICR: 5

IC Title	Form No.	Form Name
National Tobacco Prevention and Control Public Education Campaign: Rough Cut Testing of TV Ads
National Tobacco Education Campaign: Rough Cut Testing of TV, Print, and Radio Ads	none, none, none, none, none	Screener for General Pop. and AI/AN ,   Screener for Spanish Speaking Hispanics ,   Screener for Spanish Speaking Hispanics - Spanish ,   Main Questionnaire - English ,   Main Questionnaire - Spanish
Perceptions of Health Risk from Smokeless Tobacco Products and Nicotine Replacement Therapy among Pregnant Women and Women Planning a Pregnancy
National Tobacco Prevention and Control Public Education Campaign: Rough Cut Testing of Print and Radio Ads
Digital Media Testing and Copy Testing for Terrie Hall Rough Cuts	None, None	Digital Media Testing for Rough Cuts Screener ,   Digital Media Testing and Copy Testing for Terrie Hall Rough Cuts--Main Questionnaire

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ICR Summary of Burden

	Total Approved	Previously Approved	Change Due to New Statute	Change Due to Agency Discretion	Change Due to Adjustment in Estimate	Change Due to Potential Violation of the PRA
Annual Number of Responses	44,922	0	0	44,922	0	0
Annual Time Burden (Hours)	17,325	0	0	17,325	0	0
Annual Cost Burden (Dollars)	0	0	0	0	0	0

Burden increases because of Program Change due to Agency Discretion: Yes

Burden Increase Due to: Miscellaneous Actions

Burden decreases because of Program Change due to Agency Discretion: No

Burden Reduction Due to:

Short Statement: This is a new generic clearance.

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Annual Cost to Federal Government: $27,506

Does this IC contain surveys, censuses, or employ statistical methods? Yes Part B of Supporting Statement

Is the Supporting Statement intended to be a Privacy Impact Assessment required by the E-Government Act of 2002? No

Is this ICR related to the Affordable Care Act [Pub. L. 111-148 & 111-152]? Yes

Is this ICR related to the Dodd-Frank Wall Street Reform and Consumer Protection Act, [Pub. L. 111-203]? No

Is this ICR related to the American Recovery and Reinvestment Act of 2009 (ARRA)? No

Is this ICR related to the Pandemic Response? Uncollected

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Common Form ICR:  No

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On behalf of this Federal agency, I certify that the collection of information encompassed by this request complies with 5 CFR 1320.9 and the related provisions of 5 CFR 1320.8(b)(3).

The following is a summary of the topics, regarding the proposed collection of information, that the certification covers:

(a) It is necessary for the proper performance of agency functions;

(b) It avoids unnecessary duplication;

(c) It reduces burden on small entities;

(d) It uses plain, coherent, and unambiguous language that is understandable to respondents;

(e) Its implementation will be consistent and compatible with current reporting and recordkeeping practices;

(f) It indicates the retention periods for recordkeeping requirements;

(g) It informs respondents of the information called for under 5 CFR 1320.8 (b)(3) about:

(i) Why the information is being collected;

(ii) Use of information;

(iii) Burden estimate;

(iv) Nature of response (voluntary, required for a benefit, or mandatory);

(v) Nature and extent of confidentiality; and

(vi) Need to display currently valid OMB control number;

(h) It was developed by an office that has planned and allocated resources for the efficient and effective management and use of the information to be collected.

(i) It uses effective and efficient statistical survey methodology (if applicable); and

(j) It makes appropriate use of information technology.

If you are unable to certify compliance with any of these provisions, identify the item by leaving the box unchecked and explain the reason in the Supporting Statement.

Certification Date: 09/29/2011

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