Impact of Broadband Speed and Price on Small Business
A Survey of Businesses for
The U.S. Small Business Administration
January 2010
OMB ________ ____________
The United States Small Business Administration (SBA) Office of Advocacy (Advocacy) is exploring the ways in which small businesses access and use high-speed Internet services, and evaluating the importance of broadband speed and price on small businesses.
The purpose of this survey, which Advocacy is required to conduct by Congress under Public Law 110-385, Sec.105, is to gather information regarding your current use of Internet services and your projected future needs for services. The results of this survey will be incorporated into a report due to Congress by October 2010.
Columbia Telecommunications Corporation (CTC) has been awarded the contract (SBAHQ-09-C-0050) to conduct this research. The attached questionnaire is an important tool for filling the gap of available data.
The estimated time to complete this survey is 15 minutes. You are not required to respond to the survey unless it displays an OMB Control Number that is currently valid. Comments on the estimated completion time should be sent to the Small Business Administration, Chief AIB, 409 Third Street, SW, Washington, DC 20416, and the Desk Officer for the Small Business Administration, Office of Management and Budget, New Executive Office Building, Room 10202, Washington, DC 20503. DO NOT SEND THE COMPLETED SURVEYS TO THESE ADDRESSES.
Your participation in this survey is voluntary. If you choose to participate, this survey should be completed by the person who makes consumer decisions for your business use of Internet services.
Your time and effort are appreciated. Thank you in advance for completing and returning this important survey.
Please return the completed survey by add date, 2010 in the enclosed postage-paid envelope.
If you have any questions regarding this survey, please contact Dr. Radwan Saade at (202)205-6878.
COMPUTERS AND INTERNET SERVICE
How many personal computers or terminals do you have at this location? ( only one)
N
1
1
2
5
3
1
4
5
5
1
6
Y
1
N
2
2b) What is the main reason your business does not have Internet access? ( only one and continue to question 33 on page 12)
N
1
C
2
H
3
5
T
4
Other (Please specify: ______________________________)
( all that apply)
D
1
1
C
2
S
3
W
4
F
5
L
6
T
1
D
2
C
3
S
4
W
5
F
6
L
7
O
8
Approximately how much do you pay PER MONTH for Internet service at this location?
L
1
$
2
3
$50 to $99
$
4
$
5
$
6
$
7
$
8
9
Don’t know
What is the minimum broadband speed you need to operate your business? Please specify in Mbps: ______________________
What is your desired broadband speed to operate your business? Please specify in Mbps: ______________________
Would your need for broadband motivate you to relocate your business to a location that had higher-speed broadband available?
Y
1
N
2
D
3
How many mobile (wireless with modem connections) laptop computers does your business support?
N
1
1
2
5
3
1
4
5
5
1
6
D
7
Y
1
Y
2
N
3
Do you support a virtual private network over the Internet?
Y
1
N
2
D
3
Are you required to support any industry-specific Internet security requirements (example: financial industry or HIPAA medical standards)?
Y
1
N
2
D
3
Y
1
A
2
A
3
Do you have one or more employees who spend at least half of their time on information technology (IT) matters such as Internet connectivity, fixing network problems, installing and fixing computer hardware and software, managing a Web site, etc.?
Y
1
N
2
Satisfaction WITH & Importance of Internet Services
F
1
A
2
F
3
V
4
Would you say your upload Internet connection speed (transfer of data from a PC) is: ( only one)
F
1
A
2
F
3
V
4
Using a scale of 1 to 5, how SERIOUS are these Internet connectivity problems for your business:
Problem |
Not at All Serious |
Very Serious |
|||
(a) Downtime |
1 |
2 |
3 |
4 |
5 |
(b) Updating online security on our computers |
1 |
2 |
3 |
4 |
5 |
(c) Getting timely or prompt service when we have a problem |
1 |
2 |
3 |
4 |
5 |
(d) Online audio or video streaming tying up our system |
1 |
2 |
3 |
4 |
5 |
(e) Keeping up with the speed of technological advances in IT |
1 |
2 |
3 |
4 |
5 |
Using a scale of 1 to 5, please rate how IMPORTANT the following aspects of INTERNET service are to your business:
Aspect |
Very Unimportant |
Very Important |
|||
(a) Total price paid for service |
1 |
2 |
3 |
4 |
5 |
(b) Connection speed |
1 |
2 |
3 |
4 |
5 |
(c) Reliability (uptime) |
1 |
2 |
3 |
4 |
5 |
(d) Ability to choose among competing providers |
1 |
2 |
3 |
4 |
5 |
(e) Confidence that Internet provider does not block selected Web sites |
1 |
2 |
3 |
4 |
5 |
(f) Customer service |
1 |
2 |
3 |
4 |
5 |
Using a scale of 1 to 5, please rate how SATISFIED you are with the following aspects of your INTERNET service:
Aspect |
Very Unsatisfied |
Very Satisfied |
|||
(a) Total price paid for service |
1 |
2 |
3 |
4 |
5 |
(b) Connection speed |
1 |
2 |
3 |
4 |
5 |
(c) Reliability (uptime) |
1 |
2 |
3 |
4 |
5 |
(d) Ability to choose among competing providers |
1 |
2 |
3 |
4 |
5 |
(e) Confidence that Internet provider does not block selected Web sites |
1 |
2 |
3 |
4 |
5 |
(f) Customer service |
1 |
2 |
3 |
4 |
5 |
On a scale of 1 to 5, please rate how IMPORTANT these features are to your business:
Feature |
Not at All Important |
Very Important |
||||
(a) Choice of a greater number of phone and Internet providers |
1 |
2 |
3 |
4 |
5 |
|
(b) Option to purchase Internet bandwidth with speeds 10 to 100 times that of cable modem or DSL |
1 |
2 |
3 |
4 |
5 |
|
(c) Ability to bundle phone and Internet on the same monthly bill |
1 |
2 |
3 |
4 |
5 |
|
(d) Ability to pay for Internet based on usage (amount of data) |
1 |
2 |
3 |
4 |
5 |
Using a scale of 1 to 5, please rate how IMPORTANT your INTERNET service is to the following aspects of your business:
Business Aspect |
Very Unimportant |
Very Important |
||||
(a) Ability to achieve your strategic goals |
1 |
2 |
3 |
4 |
5 |
|
(b) Improving competiveness |
1 |
2 |
3 |
4 |
5 |
|
(c) Improving operational efficiency |
1 |
2 |
3 |
4 |
5 |
|
(d)Ability to reach more customers |
1 |
2 |
3 |
4 |
5 |
|
(e) Ability to interact with vendors/partners |
1 |
2 |
3 |
4 |
5 |
On a scale of 1 to 5, how LIKELY are you to switch to much faster Internet service (100Mbps—more than 10 times faster than DSL or cable modem) if it costs (compared to your current service):
Change in Price per Month |
Very Likely |
Very Unlikely |
||||
(a) 20% more per month? |
1 |
2 |
3 |
4 |
5 |
|
(b) 10% more per month? |
1 |
2 |
3 |
4 |
5 |
|
(c) The same price? |
1 |
2 |
3 |
4 |
5 |
|
(d) 10% less per month? |
1 |
2 |
3 |
4 |
5 |
|
(e) 20% less per month? |
1 |
2 |
3 |
4 |
5 |
On a scale of 1 to 5, how LIKELY are you to switch to much faster Internet service (1,000Mbps—more than 100 times faster than DSL or cable modem) if it costs (compared to your current service):
Change in Price per Month |
Very Likely |
Very Unlikely |
||||
(a) 20% more per month? |
1 |
2 |
3 |
4 |
5 |
|
(b) 40% more per month? |
1 |
2 |
3 |
4 |
5 |
|
(c) 60% more per month? |
1 |
2 |
3 |
4 |
5 |
|
(d) 80% more per month? |
1 |
2 |
3 |
4 |
5 |
|
(e) 100% more per month? |
1 |
2 |
3 |
4 |
5 |
Using a scale where 1 is Strongly Disagree and 5 is Strongly Agree, please indicate whether or not you agree with the following statements.
Statement |
Strongly Disagree |
Strongly Agree |
|||
(a) Our local market currently offers high-speed Internet access at prices that my business can afford. |
1 |
2 |
3 |
4 |
5 |
(b) The availability of affordable high-speed Internet access is a factor I consider in deciding where to locate my business. |
1 |
2 |
3 |
4 |
5 |
(c) High-speed Internet access is as essential to my business as other main services such as water and sewer or electricity. |
1 |
2 |
3 |
4 |
5 |
(d) Businesses like mine are able to function efficiently only if they and their customers have high-speed Internet access. |
1 |
2 |
3 |
4 |
5 |
(e) Mobile (outside the office) access to the Internet will become more important to my business operations in the next 5 years. |
1 |
2 |
3 |
4 |
5 |
(f) Our business would realize greater long-term benefits by increasing our use of high-speed Internet access. |
1 |
2 |
3 |
4 |
5 |
Using a scale of 1 to 5, please indicate to what extent you AGREE or DISAGREE that the following constrain the ability of your business to further use high-speed Internet.
Statement |
Strongly Disagree |
Strongly Agree |
|||
(a) Budget or finance considerations |
1 |
2 |
3 |
4 |
5 |
(b) Management discomfort with greater use of high-speed Internet |
1 |
2 |
3 |
4 |
5 |
(c) Employee discomfort with greater use of high-speed Internet |
1 |
2 |
3 |
4 |
5 |
(d) No time to explore greater use of high-speed Internet |
1 |
2 |
3 |
4 |
5 |
Does your business currently allow telecommuting (working from home)? ( only one)
Y
1
N
2
N
3
What percent of employees take advantage of telecommuting?
N
1
A
2
4
3
6
7
8
About 20%
About 30%
A
5
About 50%
More than 50%
Don’t know
Would your business allow or encourage more telecommuting if employees had home Internet connections that supported very high-speed data transfers and high-quality video-conferencing?
Y
1
2
3
No
Don’t know
Do you reimburse employee expenses (full or partial) for a home Internet connection if it is used for business purposes?
Y
1
N
2
D
3
Do you use video-conferencing, and if yes, which type?
N
1
Y
2
Y
3
Y
4
Y
5
Y
1
Y
2
Y
3
5
6
4
No, I am familiar with it but am not considering
Unfamiliar with the technology
Don’t know
31b) Which type(s) of VoIP do you use? ( only one)
I
1
1
E
2
B
3
Does your business provide or reimburse employee expenses for a cell phone or handheld data service, and if yes, for how many employees?
N
1
Y
2
Y
3
Y
4
Y
5
Y
6
D
7
Business practices and strategies
Instructions: The following questions are designed to determine your company’s business practices and strategies. Please circle the number that best reflects actual conditions in your company.
For example, in question 33, if your company has a strong emphasis on research and development (R&D), a 4 or 5 choice is appropriate; if your company has an emphasis on production of established products, a 1 or 2 is appropriate; and if your company balances both R&D and production, a 3 choice is appropriate.
Product Emphasis R&D Emphasis |
||||||
A strong emphasis on the marketing of tried-and-true products or services |
1 |
2 |
3 |
4 |
5 |
A strong emphasis on R&D, technological leadership, and innovation |
How many new lines of products/services has your company marketed in the past 3 years?
Low Neutral High |
||||||
No new lines of products/services |
1 |
2 |
3 |
4 |
5 |
Many new lines of products/services |
Changes in product/ service lines have been mostly minor in nature |
1 |
2 |
3 |
4 |
5 |
Changes in product/ service lines have usually been quite dramatic |
In dealing with competitors, my company:
Responds Neutral Initiates |
||||||
Typically responds to actions that competitors initiate |
1 |
2 |
3 |
4 |
5 |
Typically initiates actions to which competitors then respond |
Is very seldom the first business to introduce new products/services, admin techniques, operating technologies, etc. |
1 |
2 |
3 |
4 |
5 |
Is very often the first business to introduce new products/services, admin techniques, operating technologies, etc. |
Typically seeks to avoid competitive clashes, preferring a “live-and-let-live” posture |
1 |
2 |
3 |
4 |
5 |
Typically adopts a very competitive, “undo-the-competitors” posture |
In general, my company has:
Low Neutral High |
||||||
A strong appetite for low-risk projects (with normal and certain rates of return) |
1 |
2 |
3 |
4 |
5 |
A strong appetite for high-risk projects (with chances of very high returns) |
Owing to the nature of the environment, my firm generally:
Cautious Neutral Bold |
||||||
Explores gradually via cautious, incremental behavior |
1 |
2 |
3 |
4 |
5 |
Takes bold, wide-ranging actions to achieve the firm’s objectives |
When confronted with decision-making situations involving uncertainty, my company typically:
Methodical Neutral Aggressive |
||||||
Adopts a “wait-and-see” posture to minimize the probability of making a costly decision |
1 |
2 |
3 |
4 |
5 |
Adopts a bold, aggressive posture to maximize the probability of exploiting potential opportunities |
COMPANY INFORMATION
Which best describes your position in the business?
O
1
O
2
M
4
3
Other
To which age group do you belong?
1
1
3
2
4
3
5
4
6
5
Is this business operated primarily from the home, including any associated structures such as a garage or a barn?
Y
1
N
2
How long ago was this business started?
5
1
6
2
1
3
2
4
3
5
How many employees work for this business:
a) at this location? (only one)
1
1
5
2
1
3
2
4
5
5
1
6
b) at all locations? (only one)
1
1
5
2
1
3
2
4
5
5
1
6
Which industry best describes your business ( only one)
R
1
M
2
C
3
P
4
O
5
C
6
N
7
8
Education (Public and Private)
O
9
Thank you for completing the survey
File Type | application/vnd.openxmlformats-officedocument.wordprocessingml.document |
File Title | Exploring Needs and Use of |
Author | Doug Carlson |
File Modified | 0000-00-00 |
File Created | 2021-02-03 |