Form 0920-25-0124 Lyme Disease Screener

[OS] CDC/ATSDR Formative Research and Tool Development

Attachment 1_WS-NCEZID_Lyme Disease FG Screener

[NCZEID] Lyme Disease Creative and Message Testing Focus Groups

OMB: 0920-1154

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Form Approved

OMB Control No.: 0920-1154

Expiration date: 03/31/2026










CDC National Center for Emerging and Zoonotic Infectious Diseases (NCEZID)

Recruitment Screener for Lyme Disease Focus Groups

Updated: May 13, 2025




Hello. My name is ________ and I’m calling from _________, an independent communications firm.


You indicated that you are interested in participating in a focus group conversation on topics that may matter or be interesting to you. [DO NOT DISCLOSE THE EXACT TOPIC OF DISCUSSION BEFORE THE FOCUS GROUP.] The discussion will last approximately 90 minutes. The sole sponsor of this activity is the Centers for Disease Control and Prevention (CDC). To maintain participants’ confidentiality, the leader will use first names only during the discussion, and no part of your name will be used in any transcripts or reports available to CDC. CDC is not interested in any of your personal information. At this stage, we will be asking you a few questions to ensure we are recruiting a variety of people only.


I have a few questions to start.


[IF TERMINATED DURING SCREENING PROCESS, READ:] I’m sorry, we already have enough individuals in that category. Thank you very much for your time.


INTERVIEWER INSTRUCTION: If an individual expresses concern at any point during the screening process, please note their concern and reassure them appropriately. Remind them that their answers and participation will be completely confidential.


Name: _______________________________________________________

Address (residence): _______________________________________________________


City, State, ZIP: _______________________________________________________


Phone: _______________________________________________________


Email: _______________________________________________________


Recruiter: _______________________________________________________


SEPARATE CONTACT SHEET FROM THE REST OF THE SCREENER AND SHRED AT THE END OF THE PROJECT.



Recruit Summary & Criteria


Segment

Audience

FGs / Recruits

A

High incidence states: high intensity outdoor enthusiasts

1 / 8

B

High incidence states: low intensity outdoor enthusiasts

1 / 8

C

High incidence states: parents of children ages 5-10

1 / 8

D

High incidence states: parents of children ages 11-15

1 / 8

E

Emerging incidence states: high intensity outdoor enthusiasts

1 / 8

F

Emerging incidence states: low intensity outdoor enthusiasts

1 / 8

G

Emerging incidence states: parents of children ages 5-10

1 / 8

H

Emerging incidence states: parents of children ages 11-15

1 / 8

Total


8 / 64


  1. All participants must live in either a High Incidence or an Emerging Incidence state.

    High Incidence States (4 groups):

    Emerging Incidence States (4 groups):

    • Currently lives in: Connecticut, Delaware, D.C., Maine, Maryland, Massachusetts, Minnesota, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Vermont, Virginia, West Virginia, or Wisconsin

    • Currently lives in: North Carolina, Ohio, Iowa, Illinois, Michigan, or Indiana


    .

    Note: For each group, we will recruit no more than 2 participants from the same state.

  2. Both the High Incidence and Emerging Incidence groups will include each of the four group categories and criteria. Note: If a participant qualifies for both the activity and parent groups, please place them in whichever group has more of a recruitment need.

    High intensity outdoor enthusiasts (1 group):

    • Have participated in any of the following activities 6+ times from May to October 2024 (and plan to do so with similar frequency in May to October 2025): Hiking, Camping, Trail running, Mountain biking

    Low intensity outdoor enthusiasts (1 group):

    • Have participated in any of the following activities 6+ times from May to October 2024 (and plan to do so with similar frequency in May to October 2025): Yardwork and gardening, Park visits and walks, Picnicking, Bird watching, Golfing, Sports in parks or nature, Casual bike rides in parks or nature

    Parents of children aged 5-10 (1 group):

    • Parent to a child between the ages of 5-10 who is regularly active outdoors during warmer months – May through October.

    Parents of children aged 11-15 (1 group):

    • Parent to a child between the ages of 11-15 who is regularly active outdoors during warmer months – May through October.

  3. Each of the eight groups must include a minimum of 3 participants with a dog that is active outdoors (this can include dog walkers).



Screening Questions


  1. What is your age? [RECORD EXACT AGE; DO NOT READ LIST]


Under 18

TERMINATE

18-29

RECORD


RECRUIT A MIX

30-39

40-49

50-59

60 or older


  1. How many times within the past six months have you participated in a focus group or one-on-one interview on a healthcare topic? DO NOT READ RESPONSE CATEGORY


None

CONTINUE

One

2 or more

TERMINATE


  1. Do you, a spouse or partner, or a child work in any of the following fields? 

Market research, advertising or communications 

TERMINATE ALL

Health care or public health 

Pharmaceuticals, health sciences, or medical device manufacturing 

Federal or state government 

None of the above

CONTINUE


  1. In what state do you live? RECORD STATE, ALSO CODE TO TABLE. Note: For each group, recruit no more than 2 participants from the same state.


High Incidence States

  • Connecticut

  • Delaware

  • D.C.

  • Maine

  • Maryland

  • Massachusetts

  • Minnesota

  • New Hampshire

  • New Jersey

  • New York

  • Pennsylvania

  • Rhode Island

  • Vermont

  • Virginia

  • West Virginia

  • Wisconsin

QUALIFIES FOR HIGH INCIDENCE GROUPS


RECRUIT MIX


MAX 2 OF EACH STATE PER GROUP

Emerging-Incidence States

  • North Carolina

  • Ohio

  • Iowa

  • Illinois

  • Michigan

  • Indiana

QUALIFIES FOR EMERGING-INCIDENCE GROUPS


RECRUIT MIX


MAX 2 OF EACH STATE PER GROUP

Other

TERMINATE


  1. Do you participate in any outdoor activities with a dog during warmer months – May through October (e.g., going on walks, hiking, playing fetch in the backyard, etc.)? 


Yes

PROBE AND RECORD WHICH ACTIVITIES


MIN 3 PER GROUP

No

CONTINUE


  1. Between May and October 2024, did you participate in any of the following activities? Choose all that apply. RECORD ACTIVITIES Note: If both high and low activities are mentioned, place participant in high intensity groups. Each low intensity group must include at least four activities represented in total amongst participants.


  • Hiking

  • Camping

  • Trail running

  • Mountain biking

CONTINUE TO HIGH INTENSITY ACTIVITY GROUPS

  • Yardwork and gardening

  • Park visits and walks

  • Picnicking

  • Bird watching

  • Golfing

  • Sports in parks or nature

  • Casual bike rides in parks or nature

CONTINUE TO LOW INTENSITY ACTIVITY GROUPS


MIN 4 OF EACH ACTIVITY PER GROUP

None

SKIP TO Q9


  1. Between May and October 2024, how many times did you participate in any of the activities you selected? Your best estimate is fine. RECORD FOR EACH ACTIVITY SELECTED Note: Must be six or more times, and total amount can be from across multiple activities.


Once or twice

SKIP TO Q9

Three to five times

Six to 10 times

FOR ACTIVITY GROUPS, MUST SELECT TO CONTINUE

More than 10 times


  1. Between May and October 2025, do you plan to participate in any of these activities less, the same amount, or more frequently?

Less frequently

SKIP TO Q9

Same

FOR ACTIVITY GROUPS, MUST SELECT TO CONTINUE


QUALIFIES FOR HIGH INTENSITY ACTIVITY OR LOW INTENSITY ACTIVITY GROUPS

More frequently



  1. Are you a parent or full-time guardian of at least one child age 5 to 15?


Yes

CONTINUE

No

TERMINATE IF NOT QUALIFIED FOR ACTIVITY GROUP


  1. [ASK IF PARENT] Is your child regularly active outdoors between the months of May and October? Regularly active means being outside (e.g., playing sports, going to the park, playing in the grass or forest, etc.) for extended periods of time at least once a month.

Yes

CONTINUE

No

TERMINATE IF NOT QUALIFIED FOR ACTIVITY GROUP


  1. [ASK IF PARENT] How old is your child that is between the ages of 5 to 15? If you have more than one child in this age range, please share all ages RECORD ALL Note: If participant has multiple children in both age groups, assign participant to group with more of a recruitment need.

5

QUALIFIES FOR PARENTS 5-10 GROUP


RECRUIT MIX

6

7

8

9

10

11

QUALIFIES FOR PARENTS 11-15 GROUP


RECRUIT MIX

12

13

14

15



Finally, to ensure we understand the individuals who are answering these questions… 

  1. What is your sex?


Female

RECRUIT A MIX

Male


  1. What is your race or ethnicity? Select all that apply. MULTISELECT


American Indian or Alaska Native

For example, Navajo Nation, Blackfeet Tribe of the Blackfeet Indian Reservation of Montana, Native Village of Barrow Inupiat Traditional Government, Nome Eskimo Community, Aztec, Maya, etc.

RECRUIT A MIX

Asian

For example, Chinese, Asian Indian, Filipino, Vietnamese, Korea, Japanese, etc.

Black or African America

For example, African American, Jamaican, Haitian, Nigerian, Ethiopian, Somali, etc.

Hispanic or Latino

For example, Mexican, Puerto Rican, Salvadoran, Cuban, Dominican, Guatemalan, etc.

Middle Eastern or North African

For example, Lebanese, Iranian, Egyptian, Syrian, Iraqi, Israeli, etc.

Native Hawaiian or Pacific Islander

For example, Native Hawaiian, Samoan, Chamorro, Tongan, Fijian, Marshallese, etc.

White

For example, English, German, Irish, Italian, Polish, Scottish, etc.


  1. Which of the following includes your total annual household income for the last year?

Less than $20,000 

RECRUIT A MIX

$20,000 to less than $30,000 

$30,000 to less than $40,000 

$40,000 to less than $50,000 

$50,000 to less than $60,000 

$60,000 to less than $70,000 

$70,000 to less than $80,000 

$80,000 to less than $90,000 

$90,000 to less than $100,000 

$100,000 or more 



  1. What is the highest level of education you have completed?

Less than high school graduate

RECRUIT A MIX

High school graduate or completed GED

Technical or vocational degree

Four-year college degree

Postgraduate or professional degree



  1. Would you describe the area that you live in as urban, rural, suburban, or a small town?

Rural

RECORD

Suburban

Small town

Urban





Invitation


Thank you for answering all of my questions. As I mentioned, we respect your privacy and understand this information is confidential, and we will not disclose this information to anyone outside of the project team. We asked these questions because we want to speak with a wide variety of people who can review important information and provide their feedback. Based on your answers to the questions, we would like to invite you to participate in a 90-minute focus group.


You will receive $75 as a token of appreciation for your participation, which will be provided to you after you complete the focus group.


All of your feedback will be confidential, never in association with your name. To make sure we capture your remarks accurately, we will audio and video record the discussion. The purpose of the recording is to make sure we report accurately, we will not include your name in the transcript. After approval of the final report, recordings will be deleted. Is this discussion something you are interested in and comfortable with?


Yes

SHARE DATE AND TIME OF FG

No

TERMINATE


Additionally, the focus group is virtual, meaning that you can participate from the comfort of your home or office. You will not need to come to a facility, and can meet us virtually from wherever you are, but you will need to be in front of a computer or tablet with internet access and camera so you can be on screen. (You may not participate on a cell phone.) You will also have to be in a quiet place. Someone will contact you before the focus group to make sure all the technology needed for the discussion is working properly. Is this something you are interested in and comfortable with, and do you have access to a computer or tablet to fulfill these requirements?


Yes

CONTINUE

No

TERMINATE


FOR SCHEDULED PARTICIPANTS:


The focus group will occur on DATE at TIME. Before your scheduled discussion, we will send you confirmation with all the required logistical and technological information. If you wear reading glasses or use a hearing aid, please remember to have those with you at the focus group.


If you must cancel, please let us know immediately, so we can find someone to take your place. My name is ___________ and you can reach me at _____________.


SEPARATE FIRST PAGE (CONTACT SHEET) AND SHRED AT THE END OF THE PROJECT
















Public reporting burden of this collection of information is estimated to average 5 minutes per response, including the time for reviewing instructions, searching existing data sources, gathering and maintaining the data needed, and completing and reviewing the collection of information. An agency may not conduct or sponsor, and a person is not required to respond to a collection of information unless it displays a currently valid OMB Control Number. Send comments regarding this burden estimate or any other aspect of this collection of information, including suggestions for reducing this burden to CDC/ATSDR Reports Clearance Officer, 1600 Clifton Road NE, MS H21-8, Atlanta, Georgia 30333; ATTN: PRA 0920-1154


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CDC NCEZID Lyme Disease Screener 1











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