Study Title: Generic Information Collection (GenIC) #25: Medicare Savings Program and Extra Help Awareness Survey |
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Description: CMS will be conducting quantitative research with the administration of two national surveys. The national surveys will target consumers who are most likely to be eligible for Medicare Savings and/or Extra Help programs. The surveys are designed to gather data on how outreach messages impact the target audiences’ awareness, knowledge, attitudes, and decision-making to inform development and refinement of future Medicare Savings Program and Extra Help outreach efforts.
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Lead Researcher:
Matthew Yuen Centers for Medicare and Medicaid Services Office of Communications Strategic Marketing Group Division of Research
(x1-5620) Matthew.yuen@cms.hhs.gov
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Audience Characteristics: Participants will be selected based on the following characteristics:
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Purpose of the Study: This project is designed to measure the impact of targeted outreach messages on consumers’ knowledge of and consideration of Medicare Savings Programs and Extra Help |
Methods to be Used: We will conduct two cross-sectional, mixed modality (online and telephone) surveys with participants.
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Sample Size: The total sample size for this research study will be 2,000 participants. |
Items to be Included: DG1, DG2, DG3, DG4, DG5, DG6, DG10, DG12, AWG5, AWG2, BG1, BG8, DG6, DG10, KG4, KG7, ING1, ING2, PG1 |
Timeline: Data collection will begin in October 2023 (or after OMB clearance) and continue until burden hours are reached |
Estimated Burden Hours: 2,000 participants x 10 minutes =333 hours |
For Information on this project please contact: Matthew Yuen Division of Research Office of Communications
Matthew.yuen@cms.hhs.gov
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File Type | application/vnd.openxmlformats-officedocument.wordprocessingml.document |
File Title | Social Marketing & Consumer Testing Item Bank, OMB No. CMS 10437 |
Subject | OMB Clearance Package, OMB Number: CMS-10437, Social Marketing & Consumer Testing Research |
Author | CMS, OC |
File Modified | 0000-00-00 |
File Created | 2024-09-06 |