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pdfMuseum Assessment Program (MAP) Survey
Welcome & Consent
As a past Museum Assessment Program (MAP) program participant, you have been asked to take part in this periodic
evaluation of the program. The American Alliance of Museums (AAM) and its MAP Co-operator, the Institute of Museum and
Library Services (IMLS) is conducting a study to explore museums' perceptions about how the program has informed their
practice and influenced their operations.
If you agree to participate in this study, you will complete the following online survey which includes questions on:
Your views on the assessment process over aall and its components.
How you feel participation in MAP has changed or improved your institution (e.g.,operations, plans/policies, capacity building, etc.).
Your participation is greatly valued but is voluntary.
There are no consequences to you if you choose not to participate. We do not anticipate any risks or benefits to you by
participating in this study.
The survey will take approximately 30 minutes to complete.
You may skip any questions that you do not want to answer, and you are free to quit the survey at any time. You must complete
the survey in one session. If you exit the survey partway through, your answers will not be saved or included in any data
analysis; however you can restart it again later.
Your responses remain confidential and will only be used in the aggregate.
Individual responses remain confidential and will not be shared in a way that reveals the identity of the respondent, so we
welcome your candor and thoughtfulness. The records of this survey will be kept private, accessible only by the researchers
and AAM staff. Your e‐mail address, name, or institution will not be associated with your responses. No identifying information
will be included in any reports resulting from this study.
If you have questions about this study or would like a copy of this consent page, please contact the study evaluator:
Angie Ong
Spotlight Impact, LLC
angie@spotlightimpact.com
206.484.1953
By clicking “Next” below, I indicate that I have read the above information, had the chance to ask questions and receive answers, and I
consent to take part in the research.
1
Museum Assessment Program (MAP) Survey
Your MAP Participation
Within the last 10 years, your organization participated in the Museum Assessment Program (MAP).
As a reminder, your institution may have completed one or more of the following MAP assessment
programs:
Organizational / Institutional
This assessment places emphasis on strategic planning as well as ensuring operations align with a museum's mission.
Governance / Leadership
The assessment places emphasis on enhancing the ability of the governing authority to advance the mission and engage in
effective planning.
Collections Stewardship / Collections Management
This assessment places emphasis on collections care, use, acquisitions, deaccessioning, legal, ethical, and safety issues.
Community Engagement / Public Dimension
This assessment places emphasis on helping museums gain input from their constituents, develop a more nuanced view of
their audience needs, form new community collaborations and strengthen existing partnerships.
Please answer the next sections with your overall MAP participation in mind whether you've
completed one or more assessments. Later in the survey you will be asked to think about
the individual assessments more specifically.
* 1. Were you working at your organization during the time of your last MAP assessment? Did you
participate?
Yes, I participated in the MAP assessment
> Go to Q2
Yes, but I did not directly participate in the MAP assessment
> Go to Q2
No, but I am aware of our museum's past MAP assessment participation
No, I am not aware of our museum's past MAP assessment participation
>Go to Q2
> Go to Thank You Page
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Museum Assessment Program (MAP) Survey
Your MAP Participation
2. On a scale of 1 to 7 (1=Not an influence, and 7= A big influence) indicate which of the following factors
influenced your decision to participate in MAP.
Not an
influence
1
2
3
4
5
6
A big
influence
7
Peer review / consultive aspect
Self-assessment aspect
Desire to do an assessment of the
museum's strengths and weaknesses
Eventual goal of Accreditation
The time committment involved suited
our institutional timeline and available
capabilities
Success a peer museum has had
from the program
Recommendation from a colleague
Chance to learn about standards
and best practices
Desire to leverage institutional
change
Desire to get our board more engaged
Desire to create a foundation for
strategic planning
Desire to increase our community
engagement/visibility
Desire to enhance fundraising efforts
3. Did your MAP participation have a positive influence on your organization, in either the short or long
term?
Yes
No
I'm not sure
If you said "No" or "I'm not sure", explain why?
3
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Museum Assessment Program (MAP) Survey
MAP Outcomes in General
4. Since completing the MAP process, to what extent do you agree with the following statements?
Completely
Disagree
1
2
3
4
5
6
Completely
Agree
7
Staff and Leadership have a better understanding of
standards and best practices in the museum field.
The staff and governing body (board) have a better
understanding of their responsibilities within the
organization.
We are better able to identify the challenges that
face our institution.
We are better able to address the challenges that
face our institution.
We have improved our capacity to develop effective
processes.
We have improved our capacity to develop effective
plans and policies.
We have been able to increase our museum's
engagement/visibility with the surrounding
community.
MAP has made my museum a more professional
organization.
5
5. MAP aims to increase institutional capacity to improve knowledge, capabilities, processes and policies of
your organization and staff. To what extent has your institution's MAP participation improved any of the
following:
No
improvement
1
2
3
4
5
6
Great
improvement
7
Knowledge about your museum's community and
stakeholders
Alignment of your organizational structure to your
mission
Alignment of your museum's operations to your
mission
Alignment of your museum policies/activities with
your mission
Capacity to apply for funding through grants or
other sources
Success in obtaining new funding sources
Overall financial stability of your institution
Ability to identify and develop potential audiences
Ability to better serve your audiences
Your readiness for accreditation or reaccreditation
* 6. Has your organization implemented changes in institutional practice since completing the MAP process?
Yes
No
> Go to Q8
> Go to Q7
I'm not sure
> Go to Q7
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Museum Assessment Program (MAP) Survey
MAP Outcomes in General
7. What has prevented your organization from implementing changes? Were there specific circumstances
that made implementing change difficult?
> Go to Q38 ("Challenges")
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Museum Assessment Program (MAP) Survey
MAP Outcomes in General
8. Please describe the most significant changes you've seen in your organization's institutional capacity
since completing MAP. (Describe these changes in as much detail as possible)
9. Overall, to what extent can these institutional changes be attributed to your participation in MAP?
A little or no extent
1
To some extent
2
To a moderate extent
3
To a great extent
4
To a considerable extent
5
Clarify your answer above if necessary
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Museum Assessment Program (MAP) Survey
MAP Components & Resources
10. Please indicate the degree to which the following MAP components contributed to your
organization's ability to improve its practices and overall capacity.
Little to no
contribution
1
2
3
4
5
6
Considerable
contribution
7
N/A
Self
Study Questionnaire
Self Study Activities
Online resources /
Webinar
Peer reviewer site visit
Written report from peer
reviewer
Follow-up work with /
return visit from peer
reviewer
11. Of the components listed above, which one contributed most to your organization's change(s) in
practice or philosophy? Please list and explain why in specific detail.
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Museum Assessment Program (MAP) Survey
Organizational Assessment
* 12. Did your organization complete the Organizational / Institutional Assessment?
Yes, my organiation completed this assessment
> Go to Q13
No, my organization did NOT complete this assessment
I'm not sure
> Go to Q18
> Go to Q18
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Museum Assessment Program (MAP) Survey
Organizational Assessment
13. Approximately, when did your organization complete the Organizational / Institutional assessment?
With the last year
1 - 3 years ago
3 - 5 years ago
More than 5 years ago
14. How valuable was this assessment program to your organization?
Not at all valuable
1
2
3
4
5
6
Very valuable
7
15. If you rated this program a 1 or 2, how could this assessment have been more useful to your
institution?
16. Would you recommend this assessment type to a colleague at a different organization?
Yes
No
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17. The following is a list of possible outcomes that could result from an Organizational/Institution
Assessment. Please indicate if/when your organization has undertaken, or plans to undertake, any of these
changes or improvements.
Mid-Term:
Short-Term:
Completed
Long-Term:
Completed
between 1-3
Completed
within a year of
years of
after 3 years of
completing MAP completing MAP completing MAP
We have yet to
do this, but are
planning to
We are not
planning to do
this
Increase staff/board knowledge about
museum standards and best practices
Improve alignment of museum
operations to your mission
Improve alignment of organizational
structure to your mission
Develop a mission statement or refine
the existing mission statement
Develop an institutional code of ethics
Develop an institutional plan
Develop an interpretive plan
Develop an investment plan
Develop a personnel plan
Develop/review/revise policies and
procedures
Assess facilities management needs
Become financially sustainable
List any other outcomes that resulted from your Organizational Assessment and when they took place.
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Museum Assessment Program (MAP) Survey
Governance / Leadership Assessment
* 18. Did your organization complete the Governance / Leadership Assessment?
Yes, my organization completed this assessment
> Go to Q19
No, my organization did NOT complete this assessment
I'm not sure
> Go to Q24
> Go to Q24
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Museum Assessment Program (MAP) Survey
Governance / Leadership Assessment
19. Approximately, when did your organization complete the Governance / Leadership assessment?
With the last year
1 - 3 years ago
3 - 5 years ago
More than 5 years ago
20. How valuable was this assessment program to your organization?
Not at all valuable
1
2
3
4
5
6
Very valuable
7
21. If you rated this program a 1 or 2, how could this assessment have been more useful to your
institution?
22. Would you recommend this assessment type to a colleague at a different organization?
Yes
No
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23. The following is a list of possible outcomes that could result from a
Governance/Leadership Assessment. Please indicate if/when your organization has undertaken, or plans to
undertake, any of these changes or improvements.
Mid-Term:
Short-Term:
Completed
Long-Term:
Completed
between 1-3
Completed
within a year of
years of
after 3 years of
completing MAP completing MAP completing MAP
We have yet to
do this, but are
planning to
We are not
planning to do
this
Improved understanding of the roles
and responsibilities of the governing
authority
Improvements in board recruitment
Improvements in board retention
Improvements in board engagement
Increased ability to obtain / manage
resources
Improved clarity regarding the roles of
auxiliary groups
Improved communications among
members of the governing authority,
staff, and auxiliary groups
List any other outcomes that resulted from your Governance/Leadership Assessment and when they took place.
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Museum Assessment Program (MAP) Survey
Collections Stewardship Assessment
* 24. Did your organization complete the Collections Stewardship / Collections Management assessment?
Yes, my organization completed this assessment
No, my museum did NOT complete this assessment
I'm not sure
> Go to Q25
> Go to Q30
> Goto Q30
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Museum Assessment Program (MAP) Survey
Collections Stewardship Assessment
25. Approximately, when did your organization complete the Collections Stewardship / Collections
Management assessment?
With the last year
1 - 3 years ago
3 - 5 years ago
More than 5 years ago
26. How valuable was this assessment program to your organization?
Not at all valuable
1
2
3
4
5
6
Very valuable
7
27. If you rated this program a 1 or 2, how could this assessment have been more useful to your
institution?
28. Would you recommend this assessment type to a colleague at a different organization?
Yes
No
29. The following is a list of possible outcomes that could result from a Collections
Stewardship Assessment. Please indicate if/when your organization has undertaken, or plans to undertake,
any of these changes or improvements.
Mid-Term:
Short-Term:
Completed
Long-Term:
Completed
between 1-3
Completed
within a year of
years of
after 3 years of
completing MAP completing MAP completing MAP
We have yet to
do this, but are
planning to
We are not
planning to do
this
Increase staff / board knowledge
about collections standards and best
practices
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Mid-Term:
Short-Term:
Completed
Long-Term:
Completed
between 1-3
Completed
within a year of
years of
after 3 years of
completing MAP completing MAP completing MAP
We have yet to
do this, but are
planning to
We are not
planning to do
this
Improve alignment of collections with
your mission
Improve alignment of collections with
the institutional plans
Write a collections plan
Write a conservation plan
Write a facilities management plan
Write an emergency management
plan
Write/revise a collections
management policy
Write/revise collections management
procedures
Improve collections care (storage,
environmental conditions, security,
etc.)
Prioritize long-term collections
management issues
Assess needs in the area of
collections management staffing
Increase number/capacity of staff
dedicated to collections care
Improve collections documentation
(accessioning, cataloguing, database,
etc.)
Raise funds to support collections
List any other outcomes that resulted from your Collections Stewardship Assessment and when they took place.
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Museum Assessment Program (MAP) Survey
Community Engagement Assessment
30. Did your organization complete the Community Engagement / Public Dimension assessment?
Yes, my organization completed this assessment
> Go to Q31
No, my organization did NOT complete this assessment
I'm not sure
>Go to Q36
> Go to Q36
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Museum Assessment Program (MAP) Survey
Community Engagement Assessment
31. Approximately, when did your organization complete the Community Engagement / Public Dimension
assessment?
With the last year
1 - 3 years ago
3 - 5 years ago
More than 5 years ago
32. How valuable was this assessment program to your organization?
Not at all valuable
1
2
3
4
5
6
Very valuable
7
33. If you rated this program a 1 or 2, how could this assessment have been more useful to your
institution?
34. Would you recommend this assessment type to a colleague at a different organization?
Yes
No
20
35. The following is a list of possible outcomes that could result from a Community
Engagement Assessment. Please indicate if/when your organization has undertaken, or plans to undertake,
any of these changes or improvements.
Mid-Term:
Short-Term:
Completed
Long-Term:
Completed
between 1-3
Completed
within a year of
years of
after 3 years of
completing MAP completing MAP completing MAP
We have yet to
do this, but are
planning to
We are not
planning to do
this
Increase understanding of museum's
community and stakeholders
Increase understanding of how the
museum is perceived by its audiences
and community
Improve alignment of mission with
your audience and community
Better communicate with your
community
Identify and develop potential
audiences
Gain / Connect with new audiences
Create collaborations to address
community needs
Incorporate community needs into
long-range plans
Conduct audience evaluation
Enhance visitor services
Meet audience needs through
exhibitions and programming
Write a marketing plan
Write/review/revise policies and
procedures
List any other outcomes that resulted from your Community Engagement Assessment and when they took place.
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Museum Assessment Program (MAP) Survey
Core Documents Verification, Accreditation or Reaccreditation
* 36. Is your organization planning on applying for Core Documents Verification, accreditation or
reaccreditation? When?
Yes, within 1-3 years
> Go to Q37
Yes, within 3-5 years
> Go to Q37
Yes, but not sure when
No
> Go to Q37
> Go to Q38
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Museum Assessment Program (MAP) Survey
Core Documents Verification, Accreditation or Reaccreditation
37. How has the MAP process helped your organization be better prepared to pursue Core Documents
Verification, accreditation or reaccreditation? (Be specific)
23
Museum Assessment Program (MAP) Survey
Challenges to Implementing Change
38. We know that implementing institutional change and building institutional capacity is often a difficult task.
Did any of the following situations act as barriers to implementing change at your organization? (You may
check all that apply)
Lack of engagement from staff
Lack of engagement from organization's governing authority
Director turnover
Other staff turnover
Lack of agreement about institutional priorities
Loss of funds or other financial resource issues
Problems sharing the information internally
Lack of process to implement change
Lack of ownership for change
Other (please specify)
39. How, if at all, could the MAP process be more useful in supporting the development of institutional
capacity and/or enabling positive change in museums?
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Museum Assessment Program (MAP) Survey
Institutional Profile
40. Which of the following best describes your region? [Please select only one]
New England (NEMA)
Mountain-Plains (MPMA)
Mid-Atlantic (MAAM)
Southeastern (SEMC)
Midwest (AMM)
Western (WMA)
41. Which of the following best describes your institution? [Please select only one]
Aquarium
History musuem
Arboretum / Botanic garden
Natural history / anthropology museum
Art museum / center
Nature center
Children's / Youth museum
Planetarium
Ethnically/Culturally/Tribally specific
Science / technology museum
General museum (a museum representing two or more
disciplines equally)
Zoological society
Historic house / site
Specialized museum (a museum with collections limited to
one narrowly defined discipline - e.g., stamps, textiles,
maritime)
If you indicated Specialized museum, please list the specialty
42. What is your museum's total operating budget for the most recent fiscal year? [Please select only one]
Under $50,000
$1,000,000 to $2,999,999
$50,000 to $124,000
$3,000,000 to $4,999,999
$125,000 to $249,999
$5,000,000 to $10,000,000
$250,000 to $399,999
Over $10,000,000
$400,000 to $999,999
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43. Approximately how many staff members/volunteers work at your organization?
Full-time paid staff:
Part-time paid staff:
Full-time unpaid staff:
Part-time unpaid staff:
44. In an effort to learn more about MAP participants and their experiences we are conducting brief
telephone interviews in the coming months. This conversation will expand upon the responses you have
provided here, and allow AAM to gain a better understanding of how MAP has contributed to your
institution, and how the process can be improved upon.
If you would be willing to be contacted please provide your information below:
Name:
Email:
Phone Number:
Best day(s) and time(s) to call you:
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| File Type | application/pdf |
| File Title | View Survey |
| File Modified | 2016-12-08 |
| File Created | 2015-09-18 |