| Model Name | U.S. Department of Education v2 | |||||||
| Model ID | Underlined & Italicized: Re-order | |||||||
| Partitioned | 2MQ | Pink: Addition | ||||||
| Date | 2/6/2017 | Blue: Reword | ||||||
| Label | Element Questions | Label | Satisfaction Questions | Label | Future Behaviors | |||
| Look and Feel (1=Poor, 10=Excellent, Don't Know) | Satisfaction | Return (1=Very Unlikely, 10=Very Likely) |
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| 1 | Look and Feel - Appeal | Please rate the visual appeal of this site. | 16 | Satisfaction - Overall | What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied) |
Return | How likely are you to return to Ed.gov in the future? | |
| 2 | Look and Feel - Balance | Please rate the balance of graphics and text on this site. | 17 | Satisfaction - Expectations | How well does this site meet your expectations? (1=Falls Short, 10=Exceeds) |
Recommend(1=Very Unlikely, 10=Very Likely) | ||
| 3 | Look and Feel - Readability | Please rate the readability of the pages on this site. | 18 | Satisfaction - Ideal | How does this site compare to your idea of an ideal website? (1=Not Very Close, 10=Very Close) |
Recommend | How likely are you to recommend this site to someone else? | |
| Site Performance (1=Poor, 10=Excellent, Don't Know) | Primary Resource (1=Very Unlikely, 10=Very Likely) | |||||||
| 4 | Site Performance - Loading | Please rate how quickly pages load on this site. | Primary Resource | How likely are you to use Ed.gov as your primary resource for obtaining information from the Department of Education? | ||||
| 5 | Site Performance - Consistency | Please rate the consistency of speed from page to page on this site. | Trust (1=Strongly Disagree, 10=Strongly Agree) | |||||
| 6 | Site Performance - Completeness | Please rate how completely the page content loads on this site. | Trust | I consider this department to be trustworthy. | ||||
| Navigation (1=Poor, 10=Excellent, Don't Know) | ||||||||
| 7 | Navigation - Organized | Please rate how well this site is organized. | ||||||
| 8 | Navigation - Options | Please rate the options available for navigating this site. | ||||||
| 9 | Navigation - Layout | Please rate how well the site layout helps you find what you need. | ||||||
| Information Browsing (1=Poor, 10=Excellent, Don't Know) | ||||||||
| 10 | Information Browsing - Sort | Please rate the ability to sort information by criteria that are important to you on this site. | ||||||
| 11 | Information Browsing - Narrow | Please rate the ability to narrow choices to find the information you are looking for on this site. | ||||||
| 12 | Information Browsing - Features | Please rate how well the features on the site help you find the information you need. | ||||||
| Site Information (1=Poor, 10=Excellent, Don't Know) | ||||||||
| 13 | Site Information - Thoroughness | Please rate the thoroughness of information provided on this site. | ||||||
| 14 | Site Information - Understandable | Please rate how understandable this site’s information is. | ||||||
| 15 | Site Information - Answers | Please rate how well the site’s information provides answers to your questions. | ||||||
| Model Instance Name: | |||||||||||
| U.S. Department of Education V2 | underlined & italicized: RE-ORDER | ||||||||||
| pink: ADDITION | |||||||||||
| Date: | 2/6/2017 | blue + -->: REWORDING | |||||||||
| U.S. Department of Education V2 CUSTOM QUESTION LIST | |||||||||||
| QID | Skip Logic Label | Question Text | Answer Choices | Skip to | Type (select from list) | Single or Multi | Required Y/N |
Special Instructions | CQ Label | ||
| How frequently do you visit this site? | This is my first visit | Radio button, one-up vertical | Single | Y | Frequency | ||||||
| Every few months or less often | |||||||||||
| Monthly | |||||||||||
| Weekly | |||||||||||
| Several times a week | |||||||||||
| Daily/more than once a day | |||||||||||
| What is your role in visiting today? | Student | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Role | |||||
| Parent | |||||||||||
| Teacher/Educator | |||||||||||
| Journalists | |||||||||||
| School-level administrator | |||||||||||
| Local-level administrator | |||||||||||
| State-level administrator | |||||||||||
| College/University Administrator | |||||||||||
| Policy maker | |||||||||||
| Other school employee | |||||||||||
| Non-profit member | |||||||||||
| Grant applicant | |||||||||||
| Former student/Student loan holder | |||||||||||
| Other, please specify: | A | ||||||||||
| A | My role is: | Text area, no char limit | N | Skip Logic Group* | OE_Role | ||||||
| What is your reason in visiting the site today? | To find information regarding loans | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Primary Reason | |||||
| To find information regarding grants | Y | ||||||||||
| To read news | |||||||||||
| To find policy information | |||||||||||
| To find parent resources | O | ||||||||||
| To find student resources | O | ||||||||||
| To do research | Q | ||||||||||
| Other, please specify: | B | ||||||||||
| Y | What kind of grant information were you trying to find? | How to apply | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Grant Info | ||||
| Eligibility information | |||||||||||
| Application status | |||||||||||
| Types of grants available | |||||||||||
| Deadlines | |||||||||||
| Other, please specify: | X | ||||||||||
| X | What other grant information were you trying to find? | Text area, no char limit | N | Skip Logic Group* | OE_Grant info | ||||||
| B | The reason I visited the site today was: | Text area, no char limit | N | Skip Logic Group* | OE_Primary Reason | ||||||
| O | What specific resources were you looking for today? | Text area, no char limit | N | Skip Logic Group* | OE_Specific Resources | ||||||
| Q | What specifically were you researching today? | Text area, no char limit | N | Skip Logic Group* | OE_Research Topic | ||||||
| How did you look for information on the site today? (Please select all that apply.) | Search feature | D,F,Z | Checkbox, one-up vertical | Multi | Y | Skip Logic Group* | Navigation Method | ||||
| Top navigation bar (Student Loans, Grants, Laws, Data) | G | ||||||||||
| "How do I find...?" links (right navigation) | G | ||||||||||
| "Information About…" links (right navigation) | G | ||||||||||
| A footer link (at the bottom) | G | ||||||||||
| Other, please specify: | C | ||||||||||
| C | Other way I looked for information: | Text area, no char limit | N | Skip Logic Group* | OE_Nav Method | ||||||
| D | Please tell us about your experience with the site's search feature today. (Please select all that apply.) | Results were not relevant/not what I wanted | F | Checkbox, one-up vertical | Multi | Y | Skip Logic Group* | Search Experience | |||
| Too many results/I needed to refine my search | F | ||||||||||
| Not enough results | F | ||||||||||
| Returned NO results | F | ||||||||||
| Received error message(s) | F | ||||||||||
| Search speed was too slow | F | ||||||||||
| I experienced a different search issue (please explain): | E,F | ||||||||||
| Search results were helpful | Mutually Exclusive | ||||||||||
| E | Other search issue: | Text area, no char limit | N | Skip Logic Group* | OE_Search Exp | ||||||
| F | How can we make the search feature more useful to you? | Text area, no char limit | N | Skip Logic Group* | OE_Better Search | ||||||
| Z | Please tell us the search terms that you used. | Text area, no char limit | N | Skip Logic Group* | OE_Search Terms | ||||||
| G | How would you describe your navigation experience on this site today? (Please select all that apply.) | Links often did not take me where I expected | I | Checkbox, one-up vertical | Multi | Y | Skip Logic Group* | Nav Experience | |||
| Had difficulty finding relevant information/products | I | ||||||||||
| Links/labels were difficult to understand | I | ||||||||||
| Too many links/navigational options to choose from | I | ||||||||||
| Had technical difficulties (error messages, broken links, etc.) | I | ||||||||||
| Could not navigate back to previous information | I | ||||||||||
| I had a navigation difficulty not listed above: | H,I | ||||||||||
| I had no difficulty navigating/browsing on this site | Mutually Exclusive | ||||||||||
| H | Other navigation issue: | Text area, no char limit | N | Skip Logic Group* | OE_Nav Exp | ||||||
| I | What specific ways can we improve your experience navigating/browsing on this site? | Text area, no char limit | N | Skip Logic Group* | OE_Better Nav | ||||||
| What sections of the site did you visit today? (Please select all that apply.) | Funding | Checkbox, one-up vertical | Multi | Y | Skip Logic Group* | Sections Visited | |||||
| Policy | Randomize | ||||||||||
| Research | |||||||||||
| News | |||||||||||
| About ED | |||||||||||
| Education & the Economy | |||||||||||
| Teachers | |||||||||||
| Parents & Families | |||||||||||
| PreK-12 Reform | |||||||||||
| College Completion | |||||||||||
| Blog | |||||||||||
| Press Releases | |||||||||||
| Speeches | |||||||||||
| Media Advisories | |||||||||||
| A section not listed here (please specify): | J | Anchor Answer Choice | |||||||||
| J | What other section did you visit? | Text area, no char limit | N | Skip Logic Group* | OE_Sections Visited | ||||||
| Did you find what you were looking for on the site today? | Yes | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Ability to Find | |||||
| Not yet | K, L | ||||||||||
| No | K, L | ||||||||||
| K | What specifically were you looking for on the site? | Text area, no char limit | N | Skip Logic Group* | OE_Looking For | ||||||
| L | What prevented you from finding what you were looking for on this site? | Text area, no char limit | N | Skip Logic Group* | OE_Problem Finding | ||||||
| Were you directed to another site from ed.gov during your site visit today? | Yes | A | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Directed_Site | ||||
| No | |||||||||||
| A | Did that site have the information that you expected to find? | Yes | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Site_Expectations | ||||
| No | |||||||||||
| Don't know | |||||||||||
| Which of the following sources drove you to visit the site today? Please rank the top 3 (Rank 1 is most important). Rank 1 (Required) |
Message or recommendation from a friend on a social network | Drop down, select one | Single | Y | Rank Group* | SMV-Rank 1 | |||||
| Video I saw on YouTube | Adjust Template/Style Sheet | ||||||||||
| Internet blogs or discussion forums | Randomize | ||||||||||
| Advertising on social networks (Facebook,Twitter) | |||||||||||
| Message directly from the company on a social network | |||||||||||
| Online Pinboard (Pinterest) | |||||||||||
| Mobile phone text messages or alerts | |||||||||||
| Instant Message from a friend or colleague | |||||||||||
| Familiarity with site | |||||||||||
| Email list / newsletter from the site | |||||||||||
| Search engine results | |||||||||||
| Word of mouth recommendation from someone I know | |||||||||||
| TV, radio, newspaper, or magazine | |||||||||||
| Referred by another website or link | |||||||||||
| Don't know | Anchor Answer Choice | ||||||||||
| Other | Anchor Answer Choice | ||||||||||
| Rank 2 (Optional) | Message or recommendation from a friend on a social network | Drop down, select one | Single | N | Rank Group* | SMV-Rank 2 | |||||
| Video I saw on YouTube | Adjust Template/Style Sheet | ||||||||||
| Internet blogs or discussion forums | Randomize | ||||||||||
| Advertising on social networks (Facebook,Twitter) | |||||||||||
| Message directly from the company on a social network | |||||||||||
| Online Pinboard (Pinterest) | |||||||||||
| Mobile phone text messages or alerts | |||||||||||
| Instant Message from a friend or colleague | |||||||||||
| Familiarity with site | |||||||||||
| Email list / newsletter from the site | |||||||||||
| Search engine results | |||||||||||
| Word of mouth recommendation from someone I know | |||||||||||
| TV, radio, newspaper, or magazine | |||||||||||
| Referred by another website or link | |||||||||||
| Don't know | Anchor Answer Choice | ||||||||||
| Other | Anchor Answer Choice | ||||||||||
| Rank 3 (Optional) | Message or recommendation from a friend on a social network | Drop down, select one | Single | N | Rank Group* | SMV-Rank 3 | |||||
| Video I saw on YouTube | Adjust Template/Style Sheet | ||||||||||
| Internet blogs or discussion forums | Randomize | ||||||||||
| Advertising on social networks (Facebook,Twitter) | |||||||||||
| Message directly from the company on a social network | |||||||||||
| Online Pinboard (Pinterest) | |||||||||||
| Mobile phone text messages or alerts | |||||||||||
| Instant Message from a friend or colleague | |||||||||||
| Familiarity with site | |||||||||||
| Email list / newsletter from the site | |||||||||||
| Search engine results | |||||||||||
| Word of mouth recommendation from someone I know | |||||||||||
| TV, radio, newspaper, or magazine | |||||||||||
| Referred by another website or link | |||||||||||
| Don't know | Anchor Answer Choice | ||||||||||
| Other | Anchor Answer Choice | ||||||||||
| Do you use a mobile device, such as a mobile phone or tablet, to access the internet? | Yes | A | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Mobile Device Usage | ||||
| No | |||||||||||
| A | If this website had a mobile version would you access it from your mobile device? | Yes | M | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Mobile Site Usage | |||
| No, I would not use my mobile device to access this website | |||||||||||
| Not sure | |||||||||||
| M | What information would you like to see on the mobile website? | Text area, no char limit | N | Skip Logic Group* | OE_Mobile Usage | ||||||
| If you could make one improvement to the ED.gov site, what would it be? | Text area, no char limit | N | OE_Improvement | ||||||||
| How would you most like to interact with this site? (Please select all that apply) | Bookmark pages | Checkbox, one-up vertical | Multi | Y | Skip Logic Group* | Site Interaction | |||||
| Follow Twitter feeds | |||||||||||
| YouTube | |||||||||||
| Storify | |||||||||||
| Reading blogs | |||||||||||
| Post comments | |||||||||||
| Receiving newsletters/email updates | |||||||||||
| Subscribe to RSS feeds | |||||||||||
| Listening to Podcasts or audio | |||||||||||
| Watching Vodcasts or video | |||||||||||
| Other, please specify: | N | ||||||||||
| N | Other way(s) in which you would like to interact with this site: | Text area, no char limit | N | Skip Logic Group* | OE_Site Interaction | ||||||
| Are you clear on your next course of action? | Yes | O | Radio button, one-up vertical | Single | Y | Skip Logic Group* | Action Clarity | ||||
| No | O | ||||||||||
| There is nothing else I need to do | |||||||||||
| O | What will you do next? | Do further research | Radio Button, one-up vertical | Single | Y | Skip Logic Group* | Do Next | ||||
| Apply for financial aid | |||||||||||
| Apply for a grant | |||||||||||
| Try a different website | |||||||||||
| Contact ED.gov directly | |||||||||||
| Other, please specify: | P | ||||||||||
| P | Other steps you will take next: | Text area, no char limit | N | Skip Logic Group* | OE_Do Next | ||||||
| File Type | application/vnd.openxmlformats-officedocument.spreadsheetml.sheet |
| File Modified | 0000-00-00 |
| File Created | 0000-00-00 |