922 2015 922 CIA Careers Mobile

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Overview

Model Qsts
Current CQs

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Sheet 1: Model Qsts

Model Name		CIA Careers Mobile					Red & Strike-Through: Delete
Model ID		(MID)					Underlined & Italicized: Re-order
Partitioned		Yes - 2MQ					Pink: Addition
Date		3.20.15					Blue: Reword
	Label	Element Questions		Label	Satisfaction Questions		Label	Future Behaviors
		Look and Feel (1=Poor, 10=Excellent, Don't Know)			Satisfaction			Return (1=Very Unlikely, 10=Very Likely)
	Look and Feel - Appeal	Please rate the visual appeal of this site.		Satisfaction - Overall	What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied)		Return	How likely are you to return to this site in the next 30 days?
	Look and Feel - Balance	Please rate the balance of graphics and text on this site.		Satisfaction - Expectations	How well does this site meet your expectations? (1=Falls Short, 10=Exceeds)			Recommend (1=Very Unlikely, 10=Very Likely)
	Look and Feel - Readability	Please rate the readability of the pages on this site.		Satisfaction - Ideal	How does this site compare to your idea of an ideal website? (1=Not Very Close, 10=Very Close)		Recommend	How likely are you to recommend this site to someone else?
		Site Performance (1=Poor, 10=Excellent, Don't Know)						Apply for Job (1=Very Unlikely, 10=Very Likely)
	Site Performance - Loading	Please rate how quickly pages load on this site.					Apply for Job	How likely are you to use this site to apply for a specific job within the 30 days?
	Site Performance - Consistency	Please rate the consistency of speed from page to page on this site.
	Site Performance - Completeness	Please rate how completely the page content loads on this site.
		Navigation (1=Poor, 10=Excellent, Don't Know)
	Navigation - Organized	Please rate how well the site is organized.
	Navigation - Options	Please rate the options available for navigating this site.
	Navigation - Layout	Please rate how well the site layout helps you find what you need.
		Information Browsing (1=Poor, 10=Excellent, Don't Know)
	Information Browsing - Sort	Please rate the ability to sort information by criteria that are important to you on this site.
	Information Browsing - Narrow	Please rate the ability to narrow choices to find the information you are looking for on this site.
	Information Browsing - Features	Please rate how well the features on the site help you find the information you need.
		Job Descriptions (1=Poor, 10=Excellent, Don't Know)
	Job Descriptions - Understandable	Please rate the how understandable job descriptions are on this site.
	Job Descriptions - Detail	Please rate the level of detail of job descriptions on this site.
	Job Descriptions - Answers	Please rate how well the job descriptions provide answers to your questions.

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Sheet 2: Current CQs

CIA Careers Mobile				Red & Strike-Through: Delete
(MID)				Underlined & Italicized: Re-order
Yes - 2MQ				Pink: Addition
3.20.15				Blue: Reword
Skip From	Question Text	Answer Choices	Skip To	Required Y/N	Type	Special Instructions	CQ Label
	How frequently do you visit this site with your mobile device?	Today was my first time		Y	Radio button, one-up vertical		Visit Frequency
		Daily
		About once a week
		About once a month
		Every 6 months or less
	What is your primary purpose in coming to the CIA Careers site today?	Submit resume for employment	A	Y	Radio button, one-up vertical	Skip Logic Group*	Primary Purpose
		Research employment opportunities	A
		Research internship/scholarship opportunities	A
		Looking for requirements for working at CIA
		Find general information about CIA
		Just browsing
		Other
A	During the last 30 days have you searched any of the following on your mobile device for job/internship opportunities? (select all that apply)	USAJOBS.gov	B	N	Checkbox, one-up vertical	Skip Logic Group*	Career Sites
		Indeed	B
		Monster	B			Randomize
		Career Builder	B
		Dice	B
		LinkedIn	B
		Glassdoor	B
		SimplyHired	B
		Other	B
		No, I have only searched for jobs/internships on cia.gov/careers				Mutually Exclusive
B	What mobile site do you primarily use for your job/internship search?	USAJOBS.gov	C	N	Radio button, one-up vertical	Skip Logic Group*	Career Sites Primary
		Indeed	C
		Monster	C
		Career Builder	C			Randomize
		Dice	C
		LinkedIn	C
		Glassdoor	C
		SimplyHired	C
		Other	C
C	How does the search process on cia.gov/careers compare to your primary job/internship search site?	5=Much Worse		N	Radio button, one-up vertical	Skip Logic Group*	Career Sites Compare
		4= Somewhat Worse
		3= About the Same
		2= Somewhat Better
		1=Much Better
	Which sections of the site did you visit today? (select all that apply)	CIA Careers Home Page		Y	Checkbox, one-up vertical		Sections Visited
		Career Opportunities
		Student Opportunities
		Application Process
		Life at CIA
		Benefits
		Diversity
		Tools and Challenges
		Military Transition
		FAQs
		Video Center
		Other
	Did you use the Job Fit Tool - a tool designed to help you find potential careers with the CIA - during your visit today?	Yes	C	N	Radio button, one-up vertical	Skip Logic Group*	JFT
		No
		Don't remember/ don't know what it is
C	What is your overall satisfaction with the Job Fit Tool?	1=Very Dissatisfied		N	Radio button, scale, no don't know	Skip Logic Group*	JFT Satisfaction
		2
		3
		4
		5
		6
		7
		8
		9
		10=Very Satisfied
	What is one improvement you would make to the mobile CIA Careers website?			N	Text area, no char limit		One Improvement
	What is your gender?	Male		N	Radio button, one-up vertical		Gender
		Female
		Prefer not to respond
	What is your age?	<18		N	Radio button, one-up vertical		Age
		18 - 30
		31 - 40
		41 - 50
		51 - 60
		61+
		Prefer not to respond
	Which of the following best describes the highest level of education you have attained?	Have not graduated high school		N	Radio button, one-up vertical		Education
		High school graduate
		Some college, trade, technical or vocational training
		College graduate
		Post graduate degree
		Prefer not to answer