425 FEMA Mobile Su 425 FEMA Mobile Survey Final 2.28.11

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Overview

Current Model Qsts
Current Custom Qsts
Types

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Sheet 1: Current Model Qsts

Model Instance Name: FEMA Mobile Site Pilot
MID:	lk4dp8E00FN1FQIJQUsMwA==
Date:	2/9/2011
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Model questions utilize the ACSI methodology to determine scores and impacts
	ELEMENTS (drivers of satisfaction)		CUSTOMER SATISFACTION		FUTURE BEHAVIORS
	Look and Feel (1=Poor, 10=Excellent, Don't Know)		Satisfaction		Return (1=Very Unlikely, 10=Very Likely)
1	Please rate the visual appeal of this mobile site.	5	What is your overall satisfaction with this mobile site? (1=Not At All Satisfied, 10=Extremely Satisfied)	8	How likely are you to return to this mobile site?
2	Please rate the readability of the pages on this mobile site.	6	How well does this mobile site meet your expectations? (1=Falls Short, 10=Exceeds)		Recommend (1=Very Unlikely, 10=Very Likely)
	Navigation (1=Poor, 10=Excellent, Don't Know)	7	How does this site compare to your idea of an ideal mobile website? (1=Not Very Close, 10=Very Close)		How likely are you to recommend this mobile site to someone else?
3	Please rate how well the mobile site is organized.
4	Please rate the options available for navigating this mobile site.
	Content (1=Poor, 10=Excellent, Don't Know)
	Please rate the accuracy of information on this mobile site.
	Please rate the quality of information on this mobile site.

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Sheet 2: Current Custom Qsts

Model Instance Name: FEMA Mobile Site Pilot			red & strike-through: DELETE
			underlined & italicized: RE-ORDER
MID: lk4dp8E00FN1FQIJQUsMwA==			pink: ADDITION
Date:	3/5/2010		blue + -->: REWORDING
CUSTOM QUESTION LIST
QID (Group ID)	Skip Logic Label	Question Text	Answer Choices (limited to 50 characters)	Skip to	Type (select from list)	Single or Multi	Required Y/N	Special Instructions	CQ Label
CWS06679		What is your primary reason for visiting FEMA’s mobile site?	Apply for assistance		Radio button, one-up vertical	S	Y	OPS Group	Reason for Visit
			Check the status of an application
			Learn more about available assistance
			Find information on a current or recent disaster					Randomize
			Find training information
			Find preparedness information
			Find employment or contracting opportunities and information
			Find grant information
			Find a form or publication
			Other , please specify:
CWS06680		Other reason for visit			Text field, <100 char		N		Other Reason for Visit
CWS06681		Were you able to accomplish your primary task?	Yes		Radio button, one-up vertical	Single	Y		Ability To Find
			No
			Partially
CWS06682		Which of the following options best represents you?	Disaster Survivor		Radio button, one-up vertical	Single	Y	OPS Group	Role
			Home (Property) Owner / Renter
			First Responder
			Emergency Managers and Personnel
			Private Sector (business, small business, contractor, vendor)
			Government Official (Executive or Legislative)
			Building Science Professional
			Media
			Student or Educator
			Job seeker
			Other, please specify
CWS06683		Other role			Text field, <100 char		N		Other Role
CWS06684		Which of the following pieces of information would you personally use on the FEMA mobile site? (select all that apply)	Putting together an emergency kit		Checkbox, one-up vertical	Multi	Y	OPS Group	Age
			How to protect yourself with flood insurance					Randomize
			How to stay informed if an emergency occurs
			How to receive emergency alerts from your local government
			Information on planning for an emergency
			Provide zip code to get real time information like weather warnings, disaster shelters, and other resources available in your area
			Other (open ended)
CWS06685		Other information			Text field, <100 char		N		Other Information
CWS06686		If FEMA offered the following products, which would you be likely to use? (select all that apply)	FEMA's Smartphone (mobile) application		Checkbox, one-up vertical	Multi	N		Product Interest
			FEMA's text messaging updates on disasters/warnings/resources
			I am not interested in these products
			I do not have a mobile device that supports applications.
CWS06687		Please provide suggestions for how FEMA can improve their mobile site.			Text area, no char limit	Single	N		Improvements

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Sheet 3: Types

Types		Instructions
Text field, <100 char		Randomize
Text area, no char limit		Shared
Drop down, select one		OPS Group
Radio button, one-up vertical		Matrix Group
Radio button, two-up vertical		Rank Group
Radio button, three-up vertical		Comparative Matrix Group
Radio button, scale, has don't know		Skip Logic Group
Radio button, scale, no don't know		Multiple Lists Group
Checkbox, one-up vertical		Partitioned
Checkbox, two-up vertical
Checkbox, three-up vertical