Generic Request Form

Formative Research Clearance Form Final 7-11-12 rev.doc

National Center for Complementary and Alternative Medicine (NCCAM) Communications Program Planning and Evaluation

Generic Request Form

OMB: 0925-0530

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SUBMISSION OF INFORMATION COLLECTION

UNDER GENERIC CLEARANCES



DATE OF REQUEST: _June 4, 2012


SUB AGENCY (I/C): ___NCCAM____________


TITLE: ___NCCAM Information Products In-Person Focus Groups


GENERIC CLEARANCE UNDER OMB# ­_0925-0530___ EXP. DATE: _1/31/2014_____


ABSTRACT:

NCCAM has developed a collection of over 100 online fact sheets/publications communicating content on a variety of complementary health practices and conditions for which complementary approaches may be used, or have been studied. The format for our standard family of online products was established several years ago and has provided a way to consistently deliver our messages. However, the ever-evolving informational needs of consumers, the changing channels through which consumers receive health information—web, social media, and mobile devices, and changes in the focus of NCCAM’s research portfolio, have led to a need to determine if the language used, scientific messages communicated, and the depth and format of the content in our information products meet the needs of the audience.


We will recruit up to 30 respondents for three, 2-hour, in-person focus groups of 8-10 people each with an incentive of $50/person. These focus groups will help us assess terminology, credibility, messages, and utility of our information products. Using respondents’ feedback, we will alter our online materials to better respond to the information needs of consumers. Findings will be used by NCCAM for program planning purposes and may be published or otherwise shared externally.























TOTAL ANNUAL BURDEN APPROVED: _2034_________


BURDEN USED TO DATE: ___15_______


BURDEN THIS REQUEST: ___60______


IS RACE AND ETHNICITY DATA COLLECTED AS REQUIRED?


______YES ___x___NO______N/A


OBLIGATION TO RESPOND:


__x___VOLUNTARY


______ REQUIRED TO OBTAIN OR RETAIN BENEFITS


______ MANDATORY


HOW WILL THIS SURVEY BE OFFERED?


_____ WEB SITE


__ ___ TELEPHONE INTERVIEW


_____ MAIL RESPONSE


____ IN PERSON INTERVIEW


__X___ OTHER: In-Person Focus Group


CONTACT INFORMATION:


NAME: __ Shawn Stout _________________________________________


TELEPHONE NUMBER: _301-451-8985___________________________


EMAIL ADDRESS: _ stoutsk@mail.nih.gov ________________________

File Typeapplication/msword
File TitleGeneric Clearance Form - 04/28/2008
SubjectGeneric Clearance Form - 04/28/2008
AuthorOD/USER
Last Modified BySeleda Perryman
File Modified2012-09-21
File Created2012-09-21

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