Focus Group Research for Improving Fuel Economy Label Design and Content: Phase 3

Introduction
Thank you very much for agreeing to participate in one of our focus groups. As a person who recently purchased a new vehicle, your
opinions are very important to us. This brief survey will allow you to share some of your opinions before the focus groups and allow us to use
our time together most productively. All your responses will be completely confidential and will only be reported in combination with those of
other focus group participants.
The survey will take about 12 to 15 minutes of your time and is best viewed by maximizing your computer screen. Please be sure to scroll
down to the bottom of each page and click the "Next" button to proceed. The bar at the bottom of each page tells you how much of the
survey you have completed. The survey is programmed so that if you need to stop and complete it at a later time you will be brought back
to where you left off. Please click "Done" at the end of the survey so that your answers will be saved in our database. Once you have
clicked “Done”, you will not be able to make any changes.
Please complete the survey at least 2 days before your scheduled focus group. Thank you for sharing your opinions and we look forward to
meeting you in person!

Focus Group Information

* 1. Please indicate your full name here
Focus Group Information

* 2. Please indicate the focus group you will be attending.
j
k
l
m
n

Seattle – 5/17 (6:00 pm - 8:00 pm)

j
k
l
m
n

Seattle – 5/17 (8:15 pm - 10:15 pm)

j
k
l
m
n

Seattle – 5/18 (6:00 pm - 8:00 pm)

j
k
l
m
n

Seattle – 5/18 (8:15 pm - 10:15 pm)

j
k
l
m
n

Charlotte – 5/19 (6:00 pm - 8:00 pm)

j
k
l
m
n

Charlotte – 5/19 (8:15 pm - 10:15 pm)

j
k
l
m
n

Charlotte – 5/20 (6:00 pm - 8:00 pm)

j
k
l
m
n

Charlotte – 5/20 (8:15 pm - 10:15 pm)

j
k
l
m
n

Houston – 5/24 (6:00 pm - 8:00 pm)

j
k
l
m
n

Houston – 5/24 (8:15 pm - 10:15 pm)

j
k
l
m
n

Houston – 5/25 (6:00 pm - 8:00 pm)

j
k
l
m
n

Houston – 5/25 (8:15 pm - 10:15 pm)

j
k
l
m
n

Chicago – 5/26 (6:00 pm - 8:00 pm)

j
k
l
m
n

Chicago – 5/26 (8:15 pm - 10:15 pm)

j
k
l
m
n

Chicago – 5/27 (6:00 pm - 8:00 pm)

j
k
l
m
n

Chicago – 5/27 (8:15 pm - 10:15 pm)

Vehicle Information
In this section we are interested in the type of new vehicle you purchased most recently during the last 12 months.

3. How often do you typically purchase a new vehicle?
j
k
l
m
n

Every year

j
k
l
m
n

Every 2 years

j
k
l
m
n

Every 3 years

j
k
l
m
n

Every 4 years

j
k
l
m
n

Every 5 years

j
k
l
m
n

Longer than every 5 years

Vehicle Information
4. When did you purchase your most recent new vehicle?
j
k
l
m
n

Last 3 months

j
k
l
m
n

4 to 6 months

j
k
l
m
n

More than 6 months

Vehicle Information
5. What is the type of new vehicle you purchased most recently? (For example – Ford Explorer.)
Make
Model

6. According to the fuel economy label on the vehicle, how many city and highway miles does this
vehicle get per gallon? If you do not remember, please put a zero in the 'Don't remember' box.
City
Highway
Don't
remember

7. In a typical week, how many days is your new vehicle driven?
j
k
l
m
n

1

j
k
l
m
n

2

j
k
l
m
n

3

j
k
l
m
n

4

j
k
l
m
n

5

j
k
l
m
n

6

j
k
l
m
n

7

8. In a typical week, for what trip purposes do you use your new vehicle? (check all that apply)
c
d
e
f
g

Travel to or from work

c
d
e
f
g

Travel to or from school

c
d
e
f
g

Errands/shopping

c
d
e
f
g

Non-commute work-related travel

c
d
e
f
g

Recreational or entertainment activities

c
d
e
f
g

Visit family or friends

c
d
e
f
g

Medical appointments

c
d
e
f
g

Other

Vehicle Information
9. Are you the principal driver of this vehicle?
j
k
l
m
n

No

j
k
l
m
n

Yes

Vehicle Information

10. About how many miles per year is this vehicle driven?
j
k
l
m
n

0-9,000 miles

j
k
l
m
n

9,001-12,000 miles

j
k
l
m
n

12,001-15,000 miles

j
k
l
m
n

15,001-20,000 miles

j
k
l
m
n

More than 20,000 miles

Process of Selecting Vehicle
Here we’re interested in the process you used to choose your most recent new vehicle.

11. Thinking about the vehicle you purchased new most recently, briefly describe the method that you
used to decide which vehicle to buy? (If a person in addition to yourself [such as a spouse, partner,
family member, friend, etc.] was involved in the decision, please describe their involvement.)
5

6

Process of Selecting Vehicle

12. Thinking about this vehicle, please rate each of the following factors in regard to how important
they were in your decision to buy this vehicle. (Please use a scale of 1 to 10, with 1 being 'not
important at all' and 10 being 'very important'.)
1 - not
important

2

3

4

5

6

7

8

9

at all

10 - very
important

Emissions

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Gas mileage / Fuel economy

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Price / Affordability

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Towing capacity

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Comfortable to drive

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Other (specify below)

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Size / Interior volume

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Seating capacity

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Brand name

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Features (such as stereo, GPS)

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Safety

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Reliability/repair costs

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Performance / Handling / Power

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Warranty

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Alternative fuels

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Interior and exterior appearance

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

If you chose 'other' above, please specify

Process of Selecting Vehicle

13. How long before your purchase did you start researching vehicle information?
j
k
l
m
n

Less than 1 week before

j
k
l
m
n

1 week before

j
k
l
m
n

2-3 weeks before

j
k
l
m
n

1 month before

j
k
l
m
n

2-3 months before

j
k
l
m
n

4-6 months before

j
k
l
m
n

7-9 months before

j
k
l
m
n

10-12 months before

j
k
l
m
n

More than a year before

j
k
l
m
n

Did not research vehicle information

Process of Selecting Vehicle
14. Did you have a specific type of vehicle in mind when you first started looking for a new vehicle?
j
k
l
m
n

No

j
k
l
m
n

Yes

j
k
l
m
n

Don't know

Process of Selecting Vehicle

15. Which types of vehicles did you seriously consider when you first started looking for a new vehicle?
(Check all that apply.)
c
d
e
f
g

Sports car

c
d
e
f
g

Sport utility vehicle (SUV)

c
d
e
f
g

Subcompact car

c
d
e
f
g

Crossover

c
d
e
f
g

Compact car

c
d
e
f
g

Pickup truck

c
d
e
f
g

Midsize car

c
d
e
f
g

Minivan

c
d
e
f
g

Large car

c
d
e
f
g

Full-size van

c
d
e
f
g

Station wagon

c
d
e
f
g

Other

Process of Selecting Vehicle
16. Was this the same type of vehicle you ended up purchasing?
j
k
l
m
n

No

j
k
l
m
n

Yes

17. If no, why not?
5
6

Process of Selecting Vehicle
18. How many vehicles did you compare before making your decision?
j
k
l
m
n

Just considered 1 make and model

j
k
l
m
n

2

j
k
l
m
n

3

j
k
l
m
n

4

j
k
l
m
n

5 or more

Process of Selecting Vehicle
19. Please list the vehicles you did consider before making your final purchase decision? (For example Honda Accord EX-V6.)
1.
2.
3.
4.
5.

20. Was there a common factor or attribute across all the vehicles you listed above that drew you to
those specific vehicles?
j
k
l
m
n

No

j
k
l
m
n

Yes

Process of Selecting Vehicle
21. What was that common factor(s) of attribute(s)that drew you to those specific vehicles?
#1
#2
#3

Process of Selecting Vehicle
22. What or who did you rely on the most when deciding which vehicle to purchase?
5
6

Role of Fuel Economy in Vehicle Purchase
Now we’re interested in how you thought about fuel economy when you shopped for your most recently purchased new vehicle.

23. On a scale of 1 to 10, where 1 is ‘not important at all’ and 10 is ‘very important’, how important a
consideration was fuel economy when choosing your new vehicle?
1 = Not
important at

2

3

4

5

6

7

8

9

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

all
Level of importance

j
k
l
m
n

10 = Very
important

j
k
l
m
n

Role of Fuel Economy in Vehicle Purchase
24. Before buying your most recent new vehicle, did you search for information about fuel
economy/fuel consumption?
j
k
l
m
n

No

j
k
l
m
n

Yes

j
k
l
m
n

Don't know

Role of Fuel Economy in Vehicle Purchase
25. Where did you search for information on fuel economy/fuel consumption? (please check all that
apply)
c
d
e
f
g

Environmental organization

c
d
e
f
g

Other (please specify below)

c
d
e
f
g

Fuel economy label on vehicles

c
d
e
f
g

Auto dealers

c
d
e
f
g

Manufacturers' Web sites

c
d
e
f
g

Television ads

c
d
e
f
g

Consumer Reports

c
d
e
f
g

Asked others who have similar vehicle

c
d
e
f
g

Auto magazine (e.g. Car & Driver, Road & Track, Motor Trend)

c
d
e
f
g

Radio ads

c
d
e
f
g

Government Web sites (e.g. fueleconomy.gov, EPA Green Vehicle Guide)

c
d
e
f
g

Newspapers

c
d
e
f
g

Edmunds.com

26. If you searched other places for this information, please specify where.
5
6

Role of Fuel Economy in Vehicle Purchase
27. Who do you consider a trusted source of fuel economy information?
5
6

Role of Fuel Economy in Vehicle Purchase
28. Do you consider the U.S. Environmental Protection Agency a trusted source of information for fuel
economy?
j
k
l
m
n

No

j
k
l
m
n

Yes

29. If yes, why?
5
6

30. If no, why not?
5
6

Use of Fuel Economy Label
We are interested in your thoughts about the fuel economy label as a source of information.

31. Do you remember seeing the fuel economy label on vehicle windows when shopping for your most
recent new vehicle ?
j
k
l
m
n

No

j
k
l
m
n

Yes

j
k
l
m
n

Don't know

Use of Fuel Economy Label

This is where the fuel economy label is usually found.

32. Do you remember seeing the fuel economy label?
j
k
l
m
n

No

j
k
l
m
n

Yes

j
k
l
m
n

Don't know

Use of Fuel Economy Label
33. On a scale of 1 to 10, where 1 is ‘not important at all’ and 10 is ‘very important’, how important was
the fuel economy label in helping you to choose the make and model of your most recent new vehicle ?
1 = Not
important at

2

3

4

5

6

7

8

9

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

all
Level of importance

j
k
l
m
n

Use of Fuel Economy Label

10 = Very
important

j
k
l
m
n

34. Thinking about the information shown on the label, please rate each piece of information in regard
to how helpful it was to you in choosing your vehicle. (Please use a scale of 1 to 10, with 1 being 'not
helpful at all' and 10 being 'very helpful'.)
1 - not
helpful

10 2

3

4

5

6

7

8

9

at all

very
helpful

Statement ‘Your actual mileage will vary depending on how you drive and maintain your vehicle’

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Expected range for most drivers in regard to city mpg

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Highway mpg

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Estimated annual fuel cost

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Combined fuel economy comparison to other vehicles in the vehicle class

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Expected range for most drivers in regard to highway mpg

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Reference to the ‘Free Fuel Economy Guide at dealers or www.fueleconomy.gov’

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

City mpg

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Use of Fuel Economy Label

35. Is there anything on the fuel economy label that is hard to understand or that could be improved?
j
k
l
m
n

No

j
k
l
m
n

Yes

Use of Fuel Economy Label

36. What is hard to understand or what could be improved?
5
6

Types of Advanced Technology Vehicles
This page is for educational purposes in preparation for your participation in the focus group. Four types of advanced technology vehicles
are either already available or will be in the near future:
• Hybrid Vehicles use a gasoline engine as well as an electric motor to propel the vehicle. However, power for the electric motor
comes from a battery that is charged by the gasoline engine and by “recovering” the energy from the decelerating and braking

action of the vehicle. Therefore the only fuel a hybrid vehicle uses is gasoline, either to propel the vehicle or to charge the
battery.
• Electric Vehicles use electricity stored in batteries to propel the vehicle. You charge the battery by plugging your vehicle into
an electrical outlet. This could be a standard electric outlet or a high voltage custom-installed charging station for more rapid
charging. Like hybrid vehicles, energy recovered from braking and decelerations can be used to charge the battery. The vehicle
travels until the charge is depleted or you re-charge it. You do not have the option to run it on gasoline.
• Extended Range Electric Vehicles have two modes of operation, when the battery is charged and when it isn’t. 1) Once
charged, the car uses all the electricity, then it turns on the gasoline engine. 2) When it’s discharged, it works like a hybrid—
battery gets recharged when driving and braking. Therefore, when discharged it uses gasoline, either to propel the vehicle or to
charge the battery. Important: daily driving distance can GREATLY affect amount of gasoline used. Can go all the way from zero
gasoline (if shorter commutes and plenty of recharging) to entirely gasoline (if longer drives and no recharging).
• Plug-in Hybrid Electric Vehicles work like an Extended Range Electric Vehicle in that it has two modes of operation—when
battery is charged and when it isn’t, but: 1) When it’s charged, the car uses up the charge along with the gasoline — may use
both at once, may or may not have periods of using just electricity. 2) When it’s discharged, works like a hybrid — battery gets
recharged when driving and braking. Therefore, when discharged it uses gasoline, either to propel the vehicle or to charge the
battery. Important: daily driving distance can GREATLY affect amount of gasoline used.

Motivators and Barriers to Purchasing Fuel Efficient Vehicles
37. What are the top three things that would motivate you to seriously consider buying a fuel efficient
vehicle?
#1
#2
#3

38. What are the top three concerns that might prevent you from seriously considering buying a fuel
efficient vehicle?
#1
#2
#3

39. For each of your concerns described above, what could be changed or what would you need to
know to resolve those concerns such that you would seriously consider buying a fuel efficient vehicle?
#1
#2
#3

Motivators and Barriers to Purchasing Fuel Efficient Vehicles
40. Please rate each of the following on a scale of 1 to 10 (with 1 being 'not compelling at all' and 10
being a 'very compelling') in regard to how compelling they are to buying a fuel efficient vehicle.
1 - not
compelling

2

3

4

5

6

7

8

9

at all

10 - very
compelling

Better for the environment

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

To save money

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Makes our oil supplies last

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Reduces climate change

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

To reduce the number of trips

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

longer

to the gas station
Reduce our dependency on
other countries
Other (please specify below)

41. If you answered 'Other" above, please specify here.
5
6

Environmental Issues

42. Please rate each of the following environmental concerns on a scale of 1 to 10 (with 1 being "not a
concern at all' and 10 being a 'serious concern'.)
1 - not a
concern at

2

3

4

5

6

7

8

9

all

10 - serious
concern

Greenhouse gases

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Burning coal for electricity

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Drilling for oil

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Climate change/global warming

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Toxic exhaust emissions

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Carbon Dioxide (CO2)

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Smog

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

j
k
l
m
n

Demographics
In this section we would like to know a little bit about you. Please remember that all of your answers are strictly confidential.

43. How many working vehicles does your household have?
j
k
l
m
n

1

j
k
l
m
n

2

j
k
l
m
n

3

j
k
l
m
n

4

j
k
l
m
n

5 or more

44. How many licensed drivers in your household?
j
k
l
m
n

1

j
k
l
m
n

2

j
k
l
m
n

3

j
k
l
m
n

4

j
k
l
m
n

5 or more

45. What is your gender?
j
k
l
m
n

Male

j
k
l
m
n

Female

46. Which of the following
ranges includes your age?
j
k
l
m
n

20-24

j
k
l
m
n

45-54

j
k
l
m
n

25-34

j
k
l
m
n

55-64

j
k
l
m
n

35-44

j
k
l
m
n

65 or over

Demographics
47. What is the highest level of education you have completed?
j
k
l
m
n

Less than high school

j
k
l
m
n

College graduate (Bachelor's degree or equivalent)

j
k
l
m
n

High school diploma or GED

j
k
l
m
n

Postgraduate degree (Masters, Doctorate, Law, Medical)

j
k
l
m
n

Some college / AA degree / Technical school degree

48. Which of the following categories includes your household's total
2009 income (before taxes)?
j
k
l
m
n

Less than $15,000

j
k
l
m
n

$75,000 to less than $100,000

j
k
l
m
n

$15,000 to less than $25,000

j
k
l
m
n

$100,000 to less than $125,000

j
k
l
m
n

$25,000 to less than $50,000

j
k
l
m
n

$125,000 to less than $150,000

j
k
l
m
n

$50,000 to less than $75,000

j
k
l
m
n

$150,000 or more