National Youth Anti-Drug Media Campaign (NYADMC) - Parent and Youth Tracking Studies

ICR 200806-3201-003

OMB: 3201-0010

Federal Form Document

Forms and Documents
Document
Name
Status
Form
New
Supporting Statement B
2008-06-25
Supporting Statement A
2008-06-25
ICR Details
3201-0010 200806-3201-003
Historical Inactive 200506-3201-002
ONDCP
National Youth Anti-Drug Media Campaign (NYADMC) - Parent and Youth Tracking Studies
Revision of a currently approved collection   No
Emergency 09/01/2008
Improperly submitted and continue 07/31/2008
Retrieve Notice of Action (NOA) 07/01/2008
  Inventory as of this Action Requested Previously Approved
09/30/2008 6 Months From Approved 03/31/2009
10,000 0 10,000
2,500 0 2,500
545,000 0 545,000

This research will provide ongoing tracking of NYADMC activities among primary target audiences (youth 14-16 and their parents). Results will provide ongoing intelligence to inform campaign media and messaging strategies.
To continue with Youth and Parent tracking surveys to monitor the effects of anti-drug advertising on awareness, beliefs and intentions to not use drugs.

None
None

Not associated with rulemaking

No

Yes
Miscellaneous Actions
Yes
Miscellaneous Actions
Burden for Tracking Survey computed as follows for the 3 types of respondents (teens ages 14-16, teens ages 17-18 and parent): Teens (ages 14-16): 5000 respondents per year with an average time/response of 15 minutes. Therefore total annual hour burden for 14-16 year old teens is 1,250 hours. Multiplying total annual burden by Hourly Wage Rate of $5.85 and assuming 50% employment at minimum wage yields a 14-16 respondent cost of $3,656.25. Teens (ages 17-18): 2000 respondents per year with an average time/response of 15 minutes. Therefore total annual hour burden for 17-18 year old teens is 500 hours. Multiplying total annual burden by Hourly Wage Rate of $5.85 and assuming 50% employment at minimum wage yields a 17-18 respondent cost of $1,462.50. Parents: 5000 respondents per year with an average time/response of 15 minutes. Therefore total annual hour burden for parents is 1,250 hours. Multiplying total annual burden by Hourly Wage Rate of $12.69 yields a parent respondent cost of $15,862.00. Therefore total respondent cost is $3,656.25 + $1,462.50 + $15,862.00, or $20,980.75.

$651,000
Yes Part B of Supporting Statement
No
Uncollected
Uncollected
Uncollected
Uncollected
Mark Krawczyk 2023956720 mkrawczyk@ondcp.eop.gov

  No

On behalf of this Federal agency, I certify that the collection of information encompassed by this request complies with 5 CFR 1320.9 and the related provisions of 5 CFR 1320.8(b)(3).
The following is a summary of the topics, regarding the proposed collection of information, that the certification covers:
 
 
 
 
 
 
 
    (i) Why the information is being collected;
    (ii) Use of information;
    (iii) Burden estimate;
    (iv) Nature of response (voluntary, required for a benefit, or mandatory);
    (v) Nature and extent of confidentiality; and
    (vi) Need to display currently valid OMB control number;
 
 
 
If you are unable to certify compliance with any of these provisions, identify the item by leaving the box unchecked and explain the reason in the Supporting Statement.
07/01/2008


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